"The Wireless Silicon Valley strategy aligns well with our goal to expand wireless broadband service in Silicon Valley"
After months of losing momentum, the effort to build a wireless network that covers Silicon Valley received a boost Tuesday when Covad Communications reported it will deploy a wireless broadband test network in ... via Imaging Magazine
"Nokia Research Center is looking at ways to reinvent the form and function of mobile devices; the Morph concept shows what might be possible."
The thing I love about concept devices is that they show the type of phones that we could be using in a few years. via About.com
Today, I read that Yahoo! is working on "Apex", a new digital ad platform that will bring ad choices together for advertisers—and have a one-stop-shop feel to it.
Great idea!
We’ve actually been on this concept for a couple of years now—but from the other side—and are about to release the most outstanding converged ad platform for publishers to date. It’s been a long-time coming, but the reason why it’s taken us longer is…
Execution. It has to be easy and simple for publishers. Otherwise
there will be no ads to display.
Clearly, Greenlight doesn’t have a problem with innovation. If you look at our history, we have a ton of "firsts", awards, patents, etc. Not bad for a small company! Luckily, we’ve always been able to execute as well. We have operators, search engines, and large publishers using our tools—not to mention the legions of end-users from around the world.
On the other hand, other mobile content providers—and more specifically, mobile advertising companies—have had a lot more difficulty with execution. Look at Motricity: even having raised a lot of money doesn’t make you immune to execution. Indeed there are companies that get talked about quite a bit: AdMob launched a run-of-site mobile ad platform, Ingenio has lead click-to-call, and a handful of others are doing mobile banner ads. But the rest—and even the so-called "players"—are having difficulty being profitable and meaningful. I can’t tell you how many people contact us each day going, "Hey, we tried [insert mobile ad company here]. And they were horrible. Can you help us?"
Ironically, there’s a lot of hype around mobile advertising right now given the reality. But from what I can tell, there hasn’t been a program implemented yet that is concretely innovative—and executed—in this space. As Mark Simon states in his post about this…
As marketers, we’re faced everyday with choices that give us “innovative” ways to reach new audiences online. Hundreds of novel interactive companies call us up with new schemes to exploit emergent media, from social networking to viral to behavioral. But unless these “innovative” schemes make our lives (or our clients’ lives) easier, they’re not worth thinking about. What good is an innovative technology that fails to deliver the scale required for an effective interactive campaign? How much complexity is required to execute it?
Well said. This is the kind of opportunity we’re looking forward to capitalize on.
Posted by Kevin Perkins
Apple has updated both the MacBook and MacBook Pro notebook lines with the latest Penryn Intel Core 2 Duo processors, larger hard drives and 2GB of memory standard in most models. via Digital Tech News
Wireless USB Market Now Moving From Early Adopter to Beginning of Mass Adoption Phase
(via Press Release from WiQuest - February 26, 2008) Allen, Texas - WiQuest Communications, Inc., the leading wireless consumer solutions provider and ultrawideband fabless semiconductor company announced today multiple market trends indicating strong market momentum for WiQuest and the adoption of Wireless USB.
WiQuest closed 2007 by leading the UWB industry in both the number of WUSB products shipping and end-product design-ins for its portfolio of Wireless USB solutions. Over 85% of the production Wireless USB products shipping in the market today are utilizing WiQuest total solutions. WiQuest accelerates its drive into 2008 with a strong lineup of new product solutions. In the first 2 months of 2008, WiQuest has won more new design programs than in all of 2007. These new design wins demonstrate the depth and breadth of the WiQuest total solution for both WUSB-host and WUSB-device applications.
“The one thing we have repeatedly seen is that computing users have an insatiable appetite for USB ports. They just cannot have enough,” said Steve Perna, WiQuest president and CEO. “Coupled with the inevitable movement to ultra-thin notebooks, which are constrained by the physical limitations of wired USB connectors, users will have no choice but to connect to their peripherals via wireless USB implementations, as time goes on.”
Recent highlights for WiQuest include:
WiQuest Total Solutions
Reference designs for Certified Wireless USB include WiQuest’s Wireless USB Adapter, 4-port Hub and Half Mini Card reference designs. WiQuest’s total UWB solution is also the industry’s fastest, at 1 Gbps. WiQuest reference designs for wireless digital video include the Wireless Docking® Station and Mini Card with WiDV®.
About WiQuest Communications
WiQuest Communications, Inc. is the leading consumer solutions company designing and developing complete WiMedia-based ultra high speed, ultrawideband (UWB) platforms. WiQuest’s complete solution portfolio includes chipset, software and manufacturing designs. WiQuest’s world class technology and technical support enable a new class of “off-the-shelf-production” wireless connectivity to PC, digital entertainment, consumer electronics and mobile systems – enabling The New Frontier of Wireless™. Founded in September 2003, WiQuest’s strong team comprises thousands of years of collective industry semiconductor, software, and systems experience, resulting in dozens of successful high-volume product implementations including Wireless LAN, DSL and Ethernet solutions. To learn more about WiQuest, please visit www.WiQuest.com
Corporate Headquarter
WiQuest Communications, Inc.
915 Enterprise Boulevard, Suite 200
Allen, TX 75013
Pam Johnson, Phone: +1 214-547-1600 ext. 146
pam.johnson (-at-) wiquest.com
WiQuest™, WiDV®, Wireless Docking®, and The New Frontier of Wireless™ are trademarks of WiQuest Communications, Inc. All other trademarks and copyrights are the property of the respective owners.
TechCrunch notes that the Interactive Advertising Bureau has a preliminary estimate of $21.1 billion for U.S. Internet ads in 2007, a 25 percent increase over 2006.
Meanwhile, the Kelsey Group puts U.S. Internet advertising at $22.5 billion for 2007 (IDC, as previously reportedby TechCrunch, is at the high end with $25.5 billion).
The Kelsey Group also provides a global estimate of $45 billion for Internet advertising, which is 7.4 percent of the total $600 billion global advertising market.
Related DailyWireless articles include; Car WiFi Radio: Huge, Video Ad Rates, Microsoft Mobilizes Ads, Ad Tech: WiFi & More, Ad-supported Music Site, Open Ads, JiWire + MetroFi = Location-based Ads, Market Projections: Pick a Number, and $10B Ad Bet - and Counting.
Remember all that Walkman hotness that Sony hit Japan with last week? Well, as anyone might've guessed , it's headed Stateside soon for your earbud consumption. via Gizmonews
"It's absolutely just what we expected," Ben Bajarin, an analyst at Creative Strategies, told NewsFactor. "They're moving to the new Intel processor platform, which is bringing faster speeds and a little better power management. Those are the noteworthy things."
Almost 75 Percent Faster
The new MacBook Pro includes an Intel Core 2 Duo processor that can run up to 2.6 GHz with as much as 6 MB of L2 cache. In a nutshell, "you can get more done in less time," Apple's Web site says. The new processors are almost 75 percent faster than the MacBook Pro's original Intel processors. The new laptops can be expanded to 4GB of 667 MHz DDR2 memory.
That doesn't mean an increase in energy use, however. Bajarin explained that Intel's 45-nanometer process puts transistors closer together so they can share resources. Apple's site says the transistors are small enough that "you could fit a hundred inside a human cell," which helps keep the MacBook Pro thin.
The Specs
With NVIDIA GeForce 8600M GT graphics cards that can expand on some configurations to 512MB of video memory, the new laptops have powerful graphics capabilities. They use a solid-state trackpad with Apple's Multi-Touch gesture support, which gives users more precise cursor control. The full-size keyboard is backlit with an ambient light sensor that automatically adjusts keyboard and screen brightness.
The 15-inch MacBook Pro is available with a 2.4-GHz Intel Core 2 Duo processor with 3MB of on-chip shared L2 cache, or with a 2.5-GHz or a 2.6-GHz processor with 6MB of L2 cache. Storage options are a 200GB or 250GB, 5400-rpm Serial ATA hard drive (a 200GB 7200-rpm drive is available). This...
"Our customers told us that they wanted a notebook that was amazingly thin and light," said Peter Hortensius, Lenovo senior vice president, "but they still wanted their battery options, their USB ports and, of course, their DVD burner."
A 'Great Step'
Hortensius made obvious references to features the Air has been criticized for lacking, notably a battery removable by the user, USB ports in excess of the Air's single port, and no internal optical drive. The Air does offer wireless access to an external drive.
The X300 is a "great step in the progression of the ThinkPad line," said Doug Bell, an analyst with industry research firm IDC. He added that the X300 is "what a lot of road warriors are looking for," and the option of either Windows XP or Vista is "a big plus" because many enterprises are reluctant to move to the newer Vista operating system.
The biggest hurdle for businesses, Bell said, is the price, which starts at $2,799. He noted that many business users do not have input into which model is purchased for them, and IT departments may be put off by the cost. But he added that the X300 could be of interest to consumers and the MacBook Air is primarily a consumer-oriented product.
Airplane Materials
With the X300, road warriors will have plenty of options. The laptop includes stereo speakers, a digital microphone, and an integrated camera. For the itinerant salesperson, the new notebook boasts a roll cage to protect it from falls and drops.
Lenovo...
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